Catherine Walter
Graphic Designer
catherinewalterdesigns@gmail.com
catherinewalter.com
Contact
(215) 237 2792
catherinewalterdesigns@gmail.com
@catwalterart on Instagram
catherinewalter.com
Education
Bachelor of Science in Graphic Design
Drexel University, 2023
Skills
Adobe Creative Suite
Stone Edge Ordering System
Woocommerce
Hubspot
Typography
Photography
Publication Design
Packaging Design
Brand Identity
Instagram, Facebook, Twitter
Powerpoint
Google
Honors and Awards
Westphal Portfolio Scholarship
2019-2023
A.J. Drexel Scholarship
2019-2023
Drexel University Dean’s List
2020-2023
Drexel University Equestrian Team
Show Captain, Travel Coordinator
2020-2023
Experience
May Arts Ribbon
Graphic Design and Customer Service Rep. | Oct 2024 - Present
Serving as the primary point of contact for all customer inquiries, providing all buyers with timely support and ensuring a positive experience for customers via email, phone, in person, and through our website.
Assist with product photography, image editing, retouching, and asset management to support e-commerce and marketing initiatives.
Work closely with the owners of the company to manage the Social Media accounts, develop content strategies and increase the online brand engagement with other brands and high paying clients.
Design and edit our digital marketing materials primarily using Adobe Photoshop with all product photography for social media, website updates, and email campaigns supporting both marketing for the company as well as e-commerce efforts.
Contributed to the redesign of our website and ongoing brand development, constantly working to help improve the user experience for our large range of clients and the visual consistency of the brand.
Analyze customer feedback and online interactions to identify opportunities for website enhancement, content improvement and customer experience initiatives.
AP Brand Group
Graphic Design Internship | March 2022-September 2022
Served as the lead graphic design and social media intern collaborating on campaigns for clients in food, beverage, nonprofit, and sports industries
Created promotional and event marketing materials for NFL-affiliated clients ensuring brand consistency across print and digital platforms.
Collaborated directly with the owner to conceptualize and execute branding initiatives, campaign materials, and client presentations.
Contributed to a comprehensive company rebrand project, providing creative direction and visual concepts that continued to be developed after the completion of my internship.
Manages multiple projects simultaneously in a fast-paced agency environment while consistently meeting deadlines
Northwestern Stables
Graphic Designer and Social Media Manager | June 2023 - Present
Manage all Social Media accounts and create engaging content that promotes the organization’s programs, events ad fundraising efforts.
Collaborated with the Executive Board of Directors for branded merchandise and apparel using Adobe Illustrator primarily to help support fundraising initiatives with annual pop-up merchandise shops
Develop visually compelling content that strengthens brand consistency while increasing audience engagement and awareness for our yearly fundraisers that bring in 4-5 figure number to this local historic non-profit
Work directly with leadership and volunteers to design for these events and promotional campaigns
Maintain and enhance the non-profits visual identity while honoring it’s historic heritage with the city of Philadelphia
Assistant Event Manager 2019-2024
Responsible for special event scheduling, planning, and onsite coordination.
Work collaboratively with barn management, staff, and volunteers to maintain smooth operations for large-scale events.
Fundraising events hosting over 300 guests, 20+ volunteers, and 20+ horses.
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